Make a green trade show display part of your corporation’s commitment to green marketing this year. Made from recycled, renewable and environmentally safe materials, green trade show displays are the next big trend.
By Daniel Chaddock, President of E&E Exhibit Solutions
American companies are going green like never before, shopping for environmentally friendly alternatives for everything from cubicle walls to break room supplies. Now trade show coordinators and event managers can join the green marketing and business trend with trade show displaysfrom E&E Exhibit Solutions, the exclusive Arizona distributor of Eco•Systems Sustainable Exhibits.
Designed to lower businesses’ environmental footprint, Eco•Systems’ green trade show exhibits are the first green-built portable-modular exhibit system available in the United States. Benchmarked to the Leadership in Energy and Environmental Design (LEED) Green Build Rating System of the U.S. Green Building Council, these show-stopping displays utilize a number of energy-saving, sustainable and socially responsible elements:
Rapidly renewable materials, such as bamboo cabinets and counters
Recycled materials, including walls and fabric that utilize recycled soda bottles and flooring created from used vehicle tires
Recyclable materials that have a legitimate aftermarket application, such as aluminum.
Energy-saving features, such as LED and metal halide lighting. Fuel cells and solar panels that convert convention center lighting into electricity are in the works
Non-toxic, low-emitting stains and finishes for minimal environmental impact and a healthy work environment
In addition to utilizing innovative and sometimes surprising eco-friendly materials, Eco•Systems’ green trade show displays present a number of benefits to trade show managers and planners:
Help meet your company’s green purchasing goals or requirements. As part of their effort to eliminate waste and reduce emissions, many corporations are introducing environmental goals and even mandating that departments go green. A sustainable trade show display can help you achieve these goals.
Bring your company’s green business efforts to the forefront. Sustainable trade show exhibits are a great way to tell the world about your commitment to the environment. When you exhibit your green displays at industry events, you’ll have a unique opportunity to communicate your green marketing message and demonstrate your company’s environmental philosophy.
Save on energy costs. With green displays, you can decrease or even eliminate your dependence on convention electricity. In addition, eco-friendly LED and metal halide lighting systems are more efficient and last longer than standard bulbs and track lighting.
Contribute to a greener, more beautiful planet. As a responsible trade show display company, E&E recognizes the importance of protecting the earth. Trade show displayscan have a significant impact on the environment, and reducing that impact is one of our primary goals for 2008.
If your company is committed to going green, make sustainable trade show displays part of your plans in 2008. Contact us for more information on Eco•Systems displays and other eco-friendly trade show accessories and materials – and help reduce your company’s environmental footprint this year.
Since 1994, Daniel Chaddock has consulted on effective trade show exhibit designs and use of exhibits for trade show marketing. He is currently President of E&E Exhibit Solutions, a trade show display company with expertise in custom displays, custom portable exhibits and custom modular displays. You can reach Daniel via email to Daniel@exhibitsusa.com or call 800.709.6935.
