Exhibitor Strategies for Standing Out at the MGM Grand Convention Center

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When exhibiting at the MGM Grand Convention Center in Las Vegas, success comes from more than just showing up. It’s about creating impactful and engaging solutions that capture attention and drive results. Today’s exhibitors expect more than a booth that simply stands out. They want Las Vegas trade show displays that tell a story, integrate technology, and create real connections with attendees.

Invest in Your Booth

With thousands of companies competing for attention, your booth design needs to make a bold impression. A custom-designed Las Vegas trade show exhibit from E&E Exhibit Solutions ensures your presence is both visually striking and strategically effective. Our exhibits feature bold graphics, dynamic layouts, and interactive technology that draw visitors in and keep them engaged.

Simplify the Logistics

Success at a major venue like the MGM Grand Convention Center depends on careful planning and smooth coordination. Let the E&E Exhibit Solutions support team handle all the details including exhibitor services, setup schedules, union labor coordination, freight, and drayage.

Our team manages booth design, production, logistics, shipping, installation, and dismantle so you can stay focused on building relationships and making the most of your trade show experience.

Why Choose E&E Exhibit Solutions

With decades of experience producing trade show displays for top Las Vegas venues including MGM Grand Convention Center, Caesars Forum, Sands Expo, Mandalay Bay, and Las Vegas Convention Center, E&E Exhibit Solutions understands the unique demands of every space.

When you are ready to plan your MGM Grand exhibit, we can help you explore rental or purchase options or update your current booth with refreshed graphics. From concept to completion, E&E Exhibit Solutions ensures your presence is impactful, memorable, and worth the investment.

About the MGM Grand Convention Center

The MGM Grand Convention Center in Las Vegas features 850,000 square feet of flexible meeting space spread across three floors. It is ideal for events of all sizes, from intimate gatherings to large-scale exhibitions.

Key Features and Amenities:

  • Meeting Space: 850,000 square feet of adaptable space for events of any type, much smaller than Mandalay Bay or Venetian Expo.
  • Intimate Exhibitor Environment: where relationship-building and targeted connections matter as much as traffic volume.  
  • Ballrooms: Includes the Marquee Ballroom, a 92,000-square-foot pillar-less space, and the 10,000-square-foot Studio Ballroom with VIP areas.
  • Vertical Design The MGM Grand is multi-level.  This vertical design means booth visibility and signage placement are crucial so attendees can easily find you across different floors.  
  • Technology Integration: Equipped for modern event experiences with AR/VR, touchscreens, projection mapping, and digital displays.
  • Convenient Location: Connected to the MGM Grand Hotel and Casino with direct access to the Las Vegas Monorail for easy transportation.

Upcoming Trade Shows at the MGM Grand Convention Center

The MGM Grand hosts a wide variety of trade shows and conventions throughout the year, attracting professionals from every industry. Exhibitors benefit from its central Strip location, high visitor volume, and modern amenities, making it one of the top venues for business events in Las Vegas.

  • IMEX America (October 6-9, 2025):  A significant event in the meetings, incentives, conferences, and exhibitions (MICE) industry.  
  • OPTECH Conference & Expo (November 17–19, 2025): The multifamily housing industry’s premier event for property technology, operations, and innovation, bringing together top decision-makers and solution providers.
  • The NGA Show (February 1–3, 2026): Focused on the independent grocery industry, this event features education sessions, networking opportunities, and exhibits highlighting the latest retail trends and technologies.
  • Geotab Connect (February 10–12, 2026): A major event for fleet management and telematics professionals, offering insights into data-driven vehicle tracking, sustainability, and smart mobility solutions.

Exhibitor Success Strategies

For exhibitors at the MGM Grand Convention Center, success depends on detailed planning, creative engagement, and adherence to venue guidelines. Follow these key strategies for a smooth and productive experience.

Before the Event

  • Define Your Goals: Determine your objectives such as lead generation, product launches, or brand awareness. Let these guide all other decisions.
  • Reserve Early: Secure prime booth space near entrances or intersections to maximize traffic.
  • Promote Your Exhibit: Announce your participation on social media, email newsletters, and your website. Use event hashtags to increase visibility.
  • Use E&E Exhibit Solutions Services: Rely on our team for exhibitor services, setup schedules, union labor coordination, freight, drayage, installation, and dismantle.  

During the Event

  • Engage Actively: Step forward, greet attendees, and start conversations. Engagement begins with approachability.
  • Add Interaction: Use touchscreens, games, or live demonstrations to draw crowds while keeping noise contained within your booth.
  • Collect Leads Efficiently: Use digital scanners or prize drawings to capture attendee information.
  • Train Your Team: Staff should know your products and messaging clearly. A mix of experienced and new team members can help with both engagement and learning.
  • Provide Quality Materials: Offer professional brochures, cards, and useful giveaways that reinforce your brand.
  • Follow Venue Policies: Adhere to rules about booth height, materials, and noise as outlined in the Exhibitor Manual.
  • Take Care of Yourself: Stay hydrated, wear comfortable shoes, and schedule breaks to maintain energy.

After the Event

  • Follow Up Quickly: Contact your leads within a few days while the event is still fresh in their minds.
  • Debrief With Your Team: Review what worked, what didn’t, and where improvements can be made.
  • Measure Success: Compare your outcomes to your original goals to evaluate your return on investment and refine your future approach.

Partner with E&E Exhibit Solutions

E&E Exhibit Solutions has decades of experience designing and producing trade show displays for some of the most prestigious venues in Las Vegas, including the MGM Grand Convention Center. Whether you need a completely custom exhibit, a rental display, or updated graphics for your existing booth, we will make sure your presence is impactful, memorable, and worth the investment.

When you are ready to start planning your next Las Vegas trade show display, contact E&E Exhibit Solutions to discuss your goals, explore your options, and create a booth that sets you apart on the MGM Grand show floor.

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